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Someone taste-tested 100 bizarre crisp flavors, including some that 'smell of urinal cakes'
Snack innovation has apparently reached the point where product testing requires courage.
A Guardian tasting panel ranked 100 unusual crisp flavors, spanning genuinely appealing combinations and flavors the reviewers found spectacularly unpleasant.
Why it matters
Snack brands increasingly compete through novelty, limited editions and flavors designed as much for social-media reaction as repeat consumption.
The fun part
Some varieties were described as delicious enough to seek out. Others produced reactions closer to chemistry experiments than lunch.